Nicole
A packed room watching a founder demo at SCALE Demo Day

SCALE AT GMI CLOUD / 2026

Free credits aren't
an accelerator.

We wanted to build a program that actually helped AI startups ship. Turns out that's a lot harder than giving out GPU credits.

01 / SO WE BUILT ONE.

What started as an idea became two cohorts, a network of founders and partners, and a lot of lessons about what startups actually need.

02 / BUILD THE ACCELERATOR

So we built a startup program
like a startup.

Where we started: the SCALE page in January. A Framer page and an idea.
The parts of a program00 / 09
01SCALE launch graphic

Applications

02

Selection

03SCALE founders at a program event

Founders

04

Compute credits

05

Mentors

06SCALE Cohort 2 partners

Partners

07

Workshops

08

Investor office hours

09

Demo Day

We didn't want to just hand founders some GPU credits, invite them to a few webinars, and call it a program. I wanted founders to actually build, ship, and get somewhere they couldn't have gotten on their own. Which sounds simple until you're the one building the thing.

With Yuqi, I helped turn the idea into a real accelerator. We found founders. Built the application and selection process. Recruited partners and mentors. Put together technical workshops, GTM sessions, investor office hours, and a Demo Day.

Then we did all the unglamorous things nobody puts in an accelerator announcement. A lot of spreadsheets. A lot of founder messages. A lot of figuring things out in real time.

Our first cohort brought together 25 AI startups.

03 / THE HUMAN MOMENT

Then the community started doing things
we didn't plan.

Demo Day guests talking in the AGI House garden

Demo Day carpools · Luma chat

For Demo Day, we opened a Luma chat to coordinate carpools to AGI House. Instead of just finding rides, founders started talking about building a carpool-matching app. Peak Bay Area behavior.

That was my favorite part of the program: watching people start helping each other without us putting it on the agenda. Founders made connections, found collaborators, met investors, and kept talking long after the official program ended.

"SCALE got our inference costs and our GTM sorted in the same five weeks. We walked into Demo Day with traction, not just a deck."
A Cohort 1 founder

Cohort 1 in under three minutes.

Nicole Gong speaking about SCALE
SCALE founders, mentors and team together

Great Demo Day.
But did anyone actually build?

04 / THE UNCOMFORTABLE QUESTION

A full room isn't the same as
a successful accelerator.

This was probably my biggest lesson. We could host a great Demo Day. We could bring together investors and founders. We could generate excitement. But were founders actually building on the platform? And when they got stuck, could we help them move faster?

The first cohort taught us where the gaps were, especially around onboarding, engineering support, and turning free credits into real product usage. So we used what we learned to rethink the next cohort.

AcceptedOrg createdFirst API callWeekly build logShipped or in beta

For Cohort 2, credits unlocked at each step, and Demo Day was tied to real usage.

A better program isn't necessarily a bigger one. Sometimes it's one where you can give each founder more attention.

05 / VERSION TWO

Two cohorts later.

Nicole opening SCALE Cohort 2 Spooky Demo Day
Opening SCALE Cohort 2 Spooky Demo Day, AGI House Hillsborough.
SCALE Cohort 2 Spooky Demo Day key art
Cohort 2 Spooky Demo Day, Oct 23, AGI House Hillsborough.

50 startups across two cohorts. A growing network of partners, including NVIDIA Inception, and a collaboration with OpenAI for Startups. The first cohort's founders collectively raised $26M.

I'm proud of the Demo Days and everything we built around them. But I'm more proud that something which started as a page on the internet became a real program, and that we got to make it better the second time.

That, to me, is what building something looks like.

50startups across two cohorts
2cohorts in about nine months
$26Mraised by Cohort 1 founders
16founders on stage at Cohort 1 Demo Day